The promotion of event projects to be discussed at the "Intourmarket. Open Crimea" Forum

All-Russia Open Crimea Tourist Forum — Registration for the "Intourmarket. Open Crimea" Forum is open: how to become a participant

It was noted that the resort regions of Russia hope for the resumption of event tourism and wish to draw attention to their unique tourism opportunities. The culture and history of a particular region can be learned much deeper through festivals, ethnic and business events.

"In the current realities of the fight against the pandemic, business tourism, as one of the affected segments of the travel industry, is undergoing great changes. More and more events are transferred to the online format, which on the one hand limits direct communication and perception, on the other hand, it opens up great opportunities for expanding communications thanks to modern technologies. All this must be taken into account for further business development strategy," the Minister of Resorts and Tourism of Crimea Vadim Volchenko said.

Crimea stand at the Intourmarket International Tourism Exhibition — The "Intourmarket. Open Crimea" Forum will bring together the leading industry speakers online − Vadim Volchenko

According to him, with the strict observance of all the rules, requirements and restrictions in the fight against coronavirus by each actor of tourism industry, there is hope for the resumption of event tourism in the usual format, and this hope is real.

Executive Director of ANO MICE Project Office, founder of the federal project All-Russian Day of MICE in the Regions Natalya Yevnevich noted that the combination of two tourist events into one – Intourmarket. and Open Crimea, has become a hallmark for Crimea, both as for one of the leaders in the field of tourism and for consumers of travel services in Russia. Such an event can be an example of promotion.

"On the sites of the forum, there are always "zests" and trends from the Crimean industry, impressions, which are subsequently replicated throughout the country. As a specialist with a long-term experience in the field of business and MICE tourism, I am pleased to note that this season Crimea sets trends in the field of organizing events and corporate services. At the forum, the topic of Crimea's opportunities for MICE customers will be of very keen interest," Natalia Yevnevich emphasized.

View of Yalta — Crimea in the conditions of COVID-19: what is closed and where is the QR code required

Federal industry experts, including Gennady Shatalov, founder of the "Russian Event Awards" National Contest in the field of event tourism, the "Route of the Year" All-Russian Tourism Prize, and the "Tourist souvenir" All-Russian Festival-Contest and the "MediaTour" All-Russian competition for journalists and bloggers general producer of the "Russia inspires" film competition about tourism and travel – will take part in discussion of new tools in the event tourism, as well as their "packaging" and promotion.

As a reminder: the forum will be held on November 18-19, 2021 in an online format. You can register and get a link to connect on the forum website. The program of the event can be found here.

Inter-regional "Intourmarket. Open Crimea" Tourism Forum, organized by the Ministry of Resorts and Tourism of the Republic of Crimea in cooperation with the Expotour company with the information support of Rostourism. The partner region of the event is the Samara region.